We are pleased to announce that we will be present at the Arab Health trade fair, which will take place on 9–12 February 2026 in Dubai.
LASOTRONIX Sp. z o.o. has received a grant from the European Union for the project “Promotion of innovative SMART M lasers by LASOTRONIX on international markets through participation in trade fair events.”
Project Objective: To strengthen the export potential of Lasotronix Sp. z o.o. and the SMART M DR1 product brand on selected target markets.
Description: The target markets in which we plan to carry out promotional activities will be the Middle East and Europe. The criteria for selecting these markets included their accessibility related, among other things, to medical device registration procedures, population size, and the presence of private healthcare, which is the primary segment for which the device is intended.
Under the project, we plan to participate as an exhibitor in seven trade fair events:
- MEDICA (Dűsseldorf) 2024
- MEDICA (Dűsseldorf) 2025
- Arab Health (Dubaj) 2026
- MEDICA (Dűsseldorf) 2026
- MEDICA (Dűsseldorf) 2027
- Arab Health (Dubaj) 2028
- Arab Health (Dubaj) 2029
As part of the tasks related to the participation of Lasotronix Sp. z o.o. as an exhibitor, we have planned the rental of exhibition space, the design and construction of the booth, booth operation, the purchase of the Polish Economy Brand panel, as well as business travel for delegated employees.
The target recipients of the promoted SMART M DR1 brand by Lasotronix will be distributors in the medical industry, particularly specialists in dermatology and aesthetic medicine.
Expected results of the project:
- A minimum of 7 signed commercial contracts, which will directly translate into the sale of 17 devices.
- PLN 725,334.41 in revenue from the sale of products intended for export. In the longer term, the successful implementation of the project will enable the company to expand its product offering.
- The promotion of Lasotronix Sp. z o.o. in selected foreign markets will strengthen the company’s competitive position and increase brand recognition, as well as promote the Polish Economy Brand (MPG).
#EUFunds #EuropeanFunds
Project value: PLN 1,520,639.04
Amount of co-financing from European Funds: PLN 654,917.25.
